January 7, 2016

Storing AdWords Keyword Information in Infusionsoft

Storing keyword information from Google AdWords in Infusionsoft allows you to determine which of your ad spend is profitable.

You cannot currently do this out of the box with native Infusionsoft functionality. This video shares the steps we take.

The ‘purl’ I mention towards the end of the video is:

{lpurl}?utm_source=google&utm_medium=cpc&utm_term={keyword}&utm_content={creative}&utm_campaign={campaignid}

If you need further help with this please contact us.

Rob Drummond

Rob Drummond runs the Maze Marketing Podcast and Maze Mastery. Rob specialises in content production, ad creation, storytelling and CRM systems. He has two published books, Magnetic Expertise and Simple Story Selling, affordable on Amazon.

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